The Best Gifts Feel Personal: From 30 Teachers to 500,000 Customers
Corporate gifting season is here, and every year companies face the same question: Every year, we pack up Silked and head to St. Petersburg, Florida, for Shop Small weekend. Hundreds of small businesses come together at Vinoy Park, and thousands of people spend the weekend discovering, shopping and supporting independent brands. We love it because we actually get to meet the people who use Silked. And last year, one of those conversations reminded us what gifting is really about. A high school principal visiting from Chicago stopped by our booth. She wasn't shopping for herself. She was looking for something special for the teachers and staff at her school. She ultimately purchased around 30 Silked gifts to take back to...
